Wednesday, April 29, 2009

Building One Way Links To Your Site (Part I)

By Hass67

Getting good search engine ranking for your website is not an easy job. Search engines like to see a website that has thousands of quality back links. Your website will not be noticed by the search engines as long as you dont build tons of quality links to your site.

Google has it own proprietary Page Rank (PR) system. It assigns PR to every website that it indexes for inclusion on its search engine. PR of at least 3 is must for ranking on highly competitive keywords. PR is determined by the number of back links that your site gets from other sites. You dont need a few hundred back links. You need thousands of back links to your site.

In the past, internet marketers would exchange links with other sites. This was known as Reciprocal Link Exchange. Over the years Google has been changing its Page Rank Algorithm. Now, Google does not give much importance to reciprocal link exchange. It does not penalize but it gives low importance to it.

Google now only likes one way back links to your site. You dont need a few hundred back links for your site. You actually need thousands of quality back links to your site.

What should be your link building strategy that can give you thousands of quality back links? One method that has worked in the past and still works is writing good articles and submitting them to different article directories.

Article marketing has been and is still the time tested method of driving traffic and build links for your site. Other methods have come and gone but this method still works and in fact is getting more popular.

The problem with this approach is this that if you submit the same article to different article directories, Google, Yahoo and MSN will treat it as duplicate content and give low value to the back links.

But writing a different article for each directory is a laborious task that can be back breaking. Many people use article marketing as their primary strategy for driving traffic to their sites and build links.

Internet marketers have figured out a way around this method. They write three to four version of the same article and submit, spin them with software that generates hundreds of unique versions, they than use software to submit these unique versions to hundreds of directories and ezines.

There are many article submission services now available online. You can try anyone. You can also purchase article submission software. I can only recommend one that I use consistently for link building.

This article submission service is the best in my opinion. You can try it risk free for a month to see whether it works for you or not. It will submit hundreds of unique versions of your articles to hundreds of different directories automatically. Dont waste money on Google Adwords. Use this service to build long term traffic for your site.

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