Wednesday, May 13, 2009

How to Start an eZine Publication

By Steve Blalock

Starting your own eZine can be much than you think. This is because in the most basic necessity, all you really need to get started publishing your own paperless newsletter are a wealth of content, an auto responder with broadcast feature, and a website (which is optional).

Content. You can construct weeks of content ahead in advance and slowly dispense them to your subscribers. You can compile 100 short tips in one day and dispense 10 tips once a week. In this example, you have made 10 weeks worth of content in just one day!

Auto responder. Your auto responder is on of your biggest assets. You need an auto responder to send your mails and eZine issues to your subscribers and store your data base of people subscribed to your newsletter. Some recommended auto responders include GetResponse.com and aWeber.com.

Website. This is actually an optional component. In short, there are eZine publishers publishing their newsletters without a website! But of course, having your own website can offer you tremendous advantages, such as the ability to bring in more subscribers and having your newsletter indexed in the top Search Engines.

These are the things you need to get started on publishing your own eZine at its bare minimum. Do not underestimate what little you need, though, because several eZine publishers today succeed well with only an auto responder and contents, with or without a website. And you can, too!

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